How to choose the perfect shade of foundation?

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You need about 3 min. to read this post

Makeup is the ideal way to enhance beauty and cover imperfections. The basis of its execution is the foundation. Its proper selection, however, is not so easy, and mishaps happen often to women. To choose the right shade of foundation, you need to follow a few rules. You will learn them in this article.

Check the shade of foundation stationary in the drugstore

On the Internet you can find palettes with a whole range of cosmetic colors. However, these are very illustrative photographs, and the colors on them can be heavily skewed. To choose the right foundation color for you, it is essential to evaluate it on the product. This means that you should go to the drugstore and open the cosmetic tester, which will reveal to you the true shade of the foundation. Also, do not suggest swatches made by other people and shared online. This is because they will not be a good representation of the product’s color. This can be affected by the light when the photo was taken, the quality of the camera and the skin color of the person taking the swatches.

Don’t test foundation on your hand

Testing foundation on the palm of your hand is one of the most common mistakes. Women take a drugstore tester and apply the product to the palm of their hand. They then judge whether it will be the right shade for them. However, the skin on the palm of the hand may have a completely different shade than that on the face, neck and décolleté. As a result, it may turn out that the foundation is absolutely the wrong color, and money has been thrown down the drain. The right place to test foundation is the neck and décolletage. You should spread the product precisely in these areas and then judge whether it is the right shade for you.

Choose your foundation shade for your neck and decolletage, not your face

It would seem that the shade of foundation should be as close as possible to the color of our facial skin. Nothing could be further from the truth. The skin on the face is often lighter than the rest of the body, and may have redness. In addition, the foundation is not supposed to stand out from the neck and décolletage. It is for these parts of the body that the cosmetic should be selected. 

When testing a drugstore foundation, give it time

A mistake when choosing a foundation is to make too hasty a decision. Primers often oxidize, that is, under the influence of oxygen and contact with the skin, they turn darker in color. To avoid a shopping mishap because of this, try to give a few minutes of time to the cosmetic before deciding. Put the tester on your neck and walk around the store. Then go back to the mirror and then check if the foundation you applied stands out. 

Remember that there are brighteners and products for darkening foundation

Don’t worry if you happen to buy a foundation of the wrong shade for you. There are special products on the market that change the shade of the foundation without affecting its properties. This way you don’t have to give up using a new cosmetic!

main photo: unsplash.com/Hitesh Dewasi

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